Grand Rapids and Traverse City Custom Home Builders

IBS Award

The owners desired a contemporary, urban infill home inspired by the iconic Graystone homes of Chicago. A monolithic block wall in three shades of gray is broken up by metal accents and a glass-wrapped stair tower. Smaller openings are strategically placed to provide desirable vistas, while avoiding direct alignment with adjacent neighbors.

The biggest opportunity was to create an efficient, yet compact two-story with endless amenities. Overall, the home’s compact design functions with the efficiency of a Swiss Army knife. The main level is completely open from the living room on through to the kitchen and dining areas. A retractable-screened porch is accessible from the kitchen, providing a much-desired private outdoor living space. The back of the home boasts a full dining room, coffee and wine bar, lockers, pantry and pet space.

The upper level is accessed by way of the light-filled, glass-wrapped stair and features a full laundry, office, and secondary bedroom. Also included is a sitting room preceding the master bedroom, which can be closed off for privacy as an extension of the master suite or left open for shared use. The master features a fantastic view, extensive storage, and spa-style bath.

Judges noted that this project really moves the needle forward for its location—particuarly in terms of its striking exterior—and has a successful floor plan that makes great use of the available space. The proportions are pleasing, and the project team successfully mixed materials and colors. The project’s use of glass, particularly in the stair sequence and in how the windows extend to the floor, is both unusual and striking.

Grand Rapids and Traverse City Custom Home Builders

Cosmopolitan Home Winter 2018

Grand Rapids and Traverse City Custom Home Builders

MLive: Parade of Homes builder spent months creating dry basement for this lakefront luxury home

New Waterfront HomeWhen homebuilder Joel Peterson was hired to build a six-bedroom lakefront house on the eastern shore of Bostwick Lake, he had several limitations to overcome. Building height restrictions, a small lot and a high water table limited Peterson’s ability to build up, out or down around the popular inland lake half an hour northeast of Grand Rapids.

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Grand Rapids and Traverse City Custom Home Builders

New five bedroom East Grand Rapids home

jphomesgrpressA new home in East Grand Rapids is pictured on Wednesday, May 17, 2016. The home has five bedrooms and is featured in the Spring Parade of Homes. Photos by Neil Blake of

Grand Rapids and Traverse City Custom Home Builders

J. Peterson Homes to open construction design studio in downtown Traverse City

construction-design-centerTRAVERSE CITY, MI – J. Peterson Homes of Grand Rapids, a respected and experienced custom home builder and renovations services provider, has announced the opening of a construction design studio here.

It will be located at 516 East Front Street, according to Joel Peterson, owner. An official opening is being planned for next spring.

“We’ve actually done several construction projects recently in the Leland and Frankfort areas and feel the time is right to establish a street front presence in Traverse City,” said Joel.

The construction design studio will serve as the firm’s education center, and will feature displays by Pella Windows, Kohler and other key vendors.

J. Peterson Homes places a heavy emphasis on solid, creative design, and matching clients with the right team of professionals. “Our approach involves collaboration with architects and interior designers,” explains Joel, “and this alliance helps us deliver the highest quality construction in the industry.”

He noted that his company has already worked with several architects in the region, and is familiar with building codes and municipal regulations.

Current plans are to offer services in six Northwest Michigan counties, Grand Traverse, Leelanau, Benzie, Antrim, Charlevoix and Emmet.

Its Grand Rapids operation also has a real estate division and extensive “tear down/rebuild” business. “But for the time being, we’re going to concentrate on building custom homes in Northwest Michigan,” said Joel.

He and his wife, Kris, have three active teenagers, and in addition to their home in East Grand Rapids, have a vacation cottage in Leland.


J. Peterson Homes grew out of an extensive earlier career of some 20 years in the building and real estate business by founder, Joel Peterson.

Its East Grand Rapids construction design studio is located at 654 Croswell Avenue.

Known for its attention to detail and design expertise, the company works closely with homeowners from site selection, to advice on market conditions, and selecting the right architecture and design team.

The results are evident in the numerous design and building awards won by the firm in the greater Grand Rapids area, as well as homeowner testimonials.

Grand Rapids and Traverse City Custom Home Builders

Urban living trend seen in rise of demolition/rebuilds in East Grand Rapids

EAST GRAND RAPIDS – Mario Orsini, his wife Kristy and two young children will soon move to East Grand Rapids. They are among a growing number of local residents who have replaced an existing home with a new one.

“I have done about a dozen in the past year,” builder and developer Joel Peterson said of the “demolish and rebuild” frenzy in the city.

But Peterson, who lives in East Grand Rapids and looks for opportunities to rebuild homes, is not the only one on board with the concept. According to East Grand Rapids zoning administrator Tom Faasse, while investors such as Peterson find existing homes on non-conforming lots to replace, other East Grand Rapids homeowners are choosing the option as well.

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Grand Rapids and Traverse City Custom Home Builders


Introducing the the 2015 Cosmopolitan Home of the Year by J. Peterson Homes, Visbeen Architects and Francesca Owings Interior Design. Also, discover Polo in Grand Rapids, the Spring Parade of Homes, and get motivated by Johnnie Tuitel.

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Grand Rapids and Traverse City Custom Home Builders

Grand Rapids Magazine – Just who is J. Peterson?

WHEN ASKED HOW best to describe himself, Joel Peterson answers confidently and without hesitation.
“Creative,” says the father of three and owner of a much talked about East Grand Rapids business. “I’m both creative from a design point of view and in my approach
to business.”

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Grand Rapids and Traverse City Custom Home Builders

Spring Parade of Homes entry designed to fit in with its East Grand Rapids neighbors

Architect Rob Sears says he made sure he really liked the “updated urban farmhouse” he designed for the Greater Grand Rapids 2014 Spring Parade of Homes.

“I live across the street,” said Sears, owner of Sears Architects Inc. “I facetiously told the owner this has to be the best project our firm has ever done because I have to look at it every day.”

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Grand Rapids and Traverse City Custom Home Builders

Fall Parade of Homes features modern home in a traditional neighborhood setting

Ten years ago, home builder Joel Peterson said he would not have shown off a Parade of Homes entry in a 100-year-old neighborhood while building a $589,000 house on speculation across the street.

But today’s new home buyers want to live in a walkable neighborhood close to the city, says Peterson.

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